Wednesday, 30 April 2014

Magazine Article


By Jodie O'Neill

As you can see, I have significantly improved my magazine article from the previous design, earlier on in my blog. Again, I used Publisher to create my magazine article but this time I have altered the design layout to make it look like a realistic article with clear columns for text, a suitable title layout and interesting boxes and quote-grabs to make my article more interesting.

Monday, 14 April 2014

My YouTube Channel

https://www.youtube.com/channel/UCWCiAe7x_D9Y_mCE0EwyRMA

Evaluation

In what ways does your media product use, develop or challenge forms and conventions of real media products?



How effective is the combination of your main task and the ancillary texts?



Below I have created a Tagexdo. I created this by pasting all the words from the second question to see which one would appear the most. Audience and conventions tend to appear the most.

 
 

What have you learned from your audience feedback?





Results Analysis
1) Did you enjoy the radio advert and the magazine article?
Yes 95%
No 5%

This is a good result, as it shows that most of the public enjoyed both features. There is obviously room for improvement if I had an extended deadline.

2) Which task did you like the most: the radio advert of the magazine article?
Radio Advert 51%
Magazine Article 49%

Out of these results, most male participants preferred the radio advert. This is important to take on board as our advertisement campaign should appeal to everyone.

3) Who would you say that target audience is?
Children 2%
Adults 20%
Teenagers 78%
Elderly 0
Not Sure 0

This is a great result, as it highlights that my ancillary tasks meet the required target audience standard and that my products are easily identifiable with my target audience.
How did you use media technologies in the construction and research, planning and evaluation stages?

I have also included two pieces of historic research into the history of a thriller (AS) and the history of documentary (A2). The contrasting comparison in the detail and length is extremely clear and shows how I have advanced this year in terms of research, planning ad evaluation.


Prior to 1900

Documentary has advanced incredibly over the past hundred years, due to the growing developments of technology, different topics and new ordeals and the way documentary is presented. I thought it would be useful to understand the journey documentary has undertaken and to see how documentary has gone from being a few minutes long to now being a few hours long, with stylistic idea embedded, such as the new wave of Twitter hash tagging.


The length of documentary in the early days was extremely limited due to the lack of technology and film development. Documentary was produced by using photographs or short snippets of film all in one to prevail the filmmakers meaning or research results. Early films concentrated on workers and everyday events in which the public could relate to. Moving images began to gain audience attention as many individual wanted to see themselves on screen. This has now developed into sub-genre documentaries of reality documentaries, such as TOWIE. Arguably this may be part of human nature to see how we appear on film and to other individuals.

Enoch J Rector revolutionised the game of Boxing by filming the events by using film-looping technology that was responsible advance in 1897. The fight was The Corbett-Fitzsimmons Fight and lasted an hour an a half, which was an incredibly long "actuality" film prior 1900.





Professor Gheorghe Marinescu, created several early documentaries by 1901 focusing on his scientific findings of the human body, such as the issues with muscle pain. Again, film-making has been used in a specific field, revolutionising future research and the layout of results, in which Marinescu said, ""studies with the help of the cinematograph".

Below is Marinescu's work


Post 1900

Post 1900 documentaries diverted away from the topics of everyday life and moved away from moving images of people, workers and trains. The early 1900 witnessed the popularity of Travelogue films that concentrated on unusual scenes, like the arctic and locations that contrasted with working environments such as London.  A well-known documentary was the Moscow in Clad in 1909.

This camera was popular amongst
early documentary makers


1920's

The 1920's witnessed the development of various topics being documented into short films. Topics had developed from everyday life, to environment locations and now to a more romantic setting which suited the literature of the time. Robert Flaherty's work of "Nanook of the North" in 1922 incorporated romantiscm within his documentary as he ensured that the indigenous people lived in the manner of generations ago, in order to create a shocking contrast between Flaherty's society and the people of the documentary.  The length of the documentary is quite impressive of its time, being 1hour 18minutes long.The staged events, such as killing a walrus with a harpoon instead of gun, is relatable to today's documentary, instead the people in the documentary are staging arguments, parties and various events. This is common in reality documentaries such as Made In Chelsea but less common in documentarian, Dan Snow's work.




1930-1940

By the 1930's documentary was becoming more popular and soon enough politics grabbed hold of this new medium to display and portray their parties ordeal and beliefs. However, documentary was manipulated into propaganda opportunities to attack minority groups, for example, Adolf Hitler accepted the publishing of anti-Jewish documentaries in order to display the racist attitudes of the Nazi Party.

The British movement in documentary really became heard in the 1940's with the establishment of John Grierson's "Documentary Film Movement" which concentrated more on the poetic and expressive side of politics and beliefs.

This was one of the most popular documentary from the Documentary
Film Movement. It concentrates on the process of sending mail from London
to Scotland.



Direct Cinema 1950-1970

Documentary advanced once again during the next twenty years as many studios and documentarians wanted to move away from the staged and planned documentaries and wanted to create something more organic. The stylistics used within new documentaries included on-screen documentarians and shooting directly on set with the camera on screen to create a sense of realism, while naturally following the subject matter. This was part of the French New Wave in film-making as they incorporated synchronized sound and cameras as part of the documentary.

Nevertheless, there are variation of direct cinema, being that the French and North America's direct cinema contain different stylistic devices and methods. They disputed over whether the documentarian should be on or off screen. Documentary maker Pennebaker thought that non-involvement was best to let the situations naturally flourish, where as other documentary makers, such as Rouch, believed that on-screen presence was better and even to provoke those on screen to make matters more interesting for the target audience.

Direct Cinema documentaries tend to have moving interviews and take a direct role in present conflicts. "Salesman" is a popular direct cinema documentary made in 1969. The subject matter follows four salesman in New England USA as they try to sell Bibles.




Modern Day Documentary

Modern documentaries have done very well in cinemas and have created huge profits for film company's, especially if the documentary is a low-budget film. Al Gore' "An Inconvenient Truth" was incredibly successful as Gore sourced PowerPoint's, graphs, contemporary footage and his own opinions on his environmental beliefs, while establishing the shock factor. There has been critical disputes over the reliability of Gore's information but it cannot be taken away from the popularity and box office hits it has achieved.

Documentary's such as "Eyes on the Prize" focus on different views and opinions from the past and focus less on the on-screen and active documentarian. Also, nowadays, documentaries have become widely available due to modern technologies, such as DVD'S, Netflix and catch-up sites, such as 4oD.

New documentaries now include hash tags at the bottom of the screen in order for the topic to be discussed on Twitter, which helps to improve the popularity of the documentary. This allows the documentary, the viewer and Twitter users to debate and criticise the content. Also, modern documentaries now use 1080p quality and impressive camera definition in order to display the reality of the current location. Most modern documentaries attempt to shock the public, such as "Sun, Sex and Suspicious Parents."

Saturday, 5 April 2014

How Tumblr plays a role in every day life

Yesterday I was scrolling through Facebook and I found a status that my friend made about Tumblr and how it has been distracting him from his work. I thought it was interesting how my documentary is relevant to current events and how it affects people that I directly know.

Friday, 4 April 2014

Magazine Article & Radio Advertisment - Campaign


By Jodie O'Neill

As you can see, I have significantly improved my magazine article from the previous design, earlier on in my blog. Again, I used Publisher to create my magazine article but this time I have altered the design layout to make it look like a realistic article with clear columns for text, a suitable title layout and interesting boxes and quote-grabs to make my article more interesting.

Documentary Screening


Final Documentary Edition - Internet Culture, Online Hysteria


Editing Process


Voice Recorder >>


Evidence can be found earlier on in my blog.

Magazine Article


In my final edition I have included a screen grab to highlight a particular source in my article.






Magazine Article by Jodie O'Neill
 
Above is my second addition of my magazine article. The improvements that I had made are as followed...






Magazine

I created my Magazine on Publisher, as I knew that it was a professional source that could help my article appear realistic. Below is the draft edition.



To help me understand what I needed to do to create my magazine, I researched into other A2 products, as I have already researched into existing magazine products earlier on in my blog. This source helped me to know what content I needed to include.

Before I created my articles, I researched into different magazine conventions. Here are some of the PowerPoints that inspired me:





Media magazine analysis from niamhreilly23

I have also researched into other articles that are posted earlier on in my blog.

Audience Feedback

Following our screening event at school, our group distributed an online survey. The results are as followed:

 
Create your free online surveys with SurveyMonkey , the world's leading questionnaire tool.


 
What was the most interesting part of the documentary?

     The interviews 60%
Documentarian's perspective 10%
Transitions 5%
Music 5%
Screen shots 12%
Voice over 8%

The most successful part of the documentary were the interviews. This shows that it is really important to make sure that the interviews are up-to-scratch and relate to the topic of the documentary.


This documentary was targeted at teenagers. Did you feel that the material was appropriate to the target audience?
Yes 87%
No 13%

Fortunately, our target audience was clear throughout.

How would you rate the locations used?

  Excellent 62%
Good 16%
Average 15%
Poor 7%

Are use of locations graded highly but there is still room for improvement.

Would you share this documentary on a social media site? If so, which site.

     Twitter 25%
   Facebook 50%
    Tumblr 22%
   Flickr 2%
    Bebo 1%

Facebook proves to be the most popular. Our documentary should aim to be advertised by Facebook to gain more publicity.

Do you feel that this documentary adhered to its' expository nature?
    Yes, throughout the documentary 60%
  Yes, but it was unclear in some areas 20%
   Partly 12%
Not at all 0%
Unsure 8%

The style of the documentary is clear but this could be improved to make it obvious.

Would you watch the next episode in the series?

   Yes 85%
  Maybe 10%
  No 2%
  Unsure 3%

This result is great in relation to the series as a whole. The public seem to enjoy this particular section, hopefully resulting in the audience enjoying the rest of the documentary and series.

Do you feel that BBC Three is the best channel to host this documentary?
     Yes 96%
   No 4%

BBC Three proves to be the most appropriate channel, as it hosts similar documentaries, such as The Anti-Social Network.

What did you dislike about the documentary?

Transitions are too long 5%
  Interview are too short 9%
  The voiceover is too short 13 %
  The music is not exciting enough 10 %
  Was not exciting 12 %
I enjoyed everything about it 51%

  It is clear that the voice over could be extended and the music could be improved.

What areas of this documentary do you feel could be improved?

     The documentarians' role 43%
   Choice of music 20%
Transitions 3%
  Screen shots 14%
  Duration 6%
  More interviews 9%
  Less interviews 2%
  Better locations 2%
  More props 1%

The documentarian could have a more prominent role in the future episodes.

Thursday, 27 March 2014

Radio Advertisment - Internet Culture Online Hysteria - Tumblr Episode



By Jodie O'Neill - The Final Edit









Audio recording software >>
Above is my draft edition of my radio advert. I believe that I have progressed a lot in terms of software and content. The music and special effects now included in my final version truly make the advert more realistic, where as this version seems amateur in comparison.





I learnt how to use Audacity by watching the following video on YouTube. It really helped me learn how to emerge different pieces together. Above I had included screenshots of the editing process.





I researched into the following radio adverts which helped me to make my own version. The topics are different but the structure is similar. This helped me to understand what I needed to include and how to create a successful radio advert. These particular sources are appealing as they are unique and immediately capture the audiences attention to gain viewers, which is the whole philosophy behind advertisement.




I have also researched into existing products, such as the Tesco Radio Advert. Although the subject matter is completely different, it did demonstrate how to make a radio advert unique, as the Tesco advert includes a male speaking very quickly and naming all the price cut goods. I have included some originality by including snippets of interviews and special effects to make my advert stand out in the competitive market.

Conventions of radio adverts also adhere to repeat themselves. For example, there is mostly one narrator who drives the advert and there is almost certainly music and special effects included. The brand is always named and what the particular source is offering you is explained in detail, yet within a short time frame, which is under one minute.

Radio adverts for documentaries tend to always include the time and channel of when the show is one and who the documentarian is, which I have made clear in my radio advert. Usually, the narrator of the radio advert is normally the documentarian themselves, unless the documentarian rarely plays no role at all.

Friday, 14 February 2014

Draft Documentary - Internet Culture - Online Hysteria



We have improved the documentary since the last edition by improving the sound and lighting in interview one.

The interviews have also been cut to meet the time limit.

Also transitions have been decreased in duration to make the documentary fast paced.

Wednesday, 12 February 2014

Documentarian Script

Below os the script for the documentarian for the two scenes that link the interviews together:

Script 1

Kira is one user out of hundreds of thousands that go on Tumblr on a daily basis. Many Tumblr users have positive experiences on the site, however,  there have been cases of bizarre behaviour.

Script 2

There have bee  many criticisms and opinions surrounding Tumblr.  Some may argue that Tumblr creates an unrealistic and unnatural world, where as others believe that the site allows individuality to flourish. I am about to visit media consultant,  Trevor Preston, to get his opinion on the online hysteria that appears on the site.

Thursday, 23 January 2014

Including Captures of Tumblr Within The Documentary

These images within the documentary are extremely important as it is the website that we are focussing are documentary upon. It is crucial that these images are included as it explains to parts of the audience who do not know what Tumblr is, exactly what the nature of the website is.
 
These images below were edited on Paint.
 
 



Editing

In class we decided to cut down on the Kira Jones interview to allow more time for the professional interview. Discussions over music and sound also commenced.




Wednesday, 22 January 2014

Benefits Streets- By Jodie O'Neill



Recently, a new documentary has been hosted by Channel 4 called Benefits Streets, which focuses on the James Turner Street in Birmingham. This particular road is notorious for the low levels of unemployment and the high levels of benefit claiming. This Channel 4 documentary follows the everyday lives of the people who live on this deprived street and documents the problems followed by the lack of education, motivation and awareness to better themselves.



This documentary has created a lot of debate and speculation. BBC London Radio Station have been discussing the content displayed on each episode and many listeners have rang in to display their sympathy or anger at the people who live in James Turner Street. Some argue that the show is right-wing propaganda that stigmatizes the lives of people who seek benefits and presents them as lazy, whereas others have argued that it is left-wing propaganda that is highlighting the gaps in society and that the state is not doing enough to help its people. Whatever the reason, the show has enjoyed large success and gains a high level of viewers every week.

Many people who watch the show have been displaying their opinions on Facebook, Twitter and even Snapchat, in which they have been filming the most controversial aspects of the show. My documentary could receive social debates if it was publicly televised and it is a great way to investigate public opinion.

 

Friday, 10 January 2014

Target Audience Feedback - First Cut of Online Hysteria- By Jodie O'Neill

I have asked my friends on my Facebook for their opinions on the first edit of our groups documentary. This is what they said: